From themes and extensions to conversion and SEO – Everything Magento in the CreativeMinds eCommerce blog! We review new extensions, deliver fresh research about Magento users, suggest tools for merchants and review the growing trend of eCommerce multi-vendor marketplaces
From the outside, popular multi-vendor stores like Amazon make it look easy. Customers click on products they want and, no matter the vendor, the product arrives on their doorstep, all from a single website. It almost seems like magic.
Some of the biggest online stores are marketplaces. Amazon, Ebay, and Etsy are all examples. These companies use many different vendors to give customers a wealth of options.
A marketplace benefits both sellers and store owners. Sellers are able to benefit from the reputation of an existing store and don’t have to open their own store. In addition, welcoming other vendors to a store increases the number and variety of products, thus increasing potential sales conversions for the store owner.
Do you know how offering customized promotions can benefit your store?
If not, allow us to introduce you to the CM Free Gift Discount Extension for Magento®. This awesome tool helps store admin modify and control upsales and special offers without the need to manually change product prices at all.
This extension cuts down on the time it takes to develop custom promotions to encourage sales. This makes it particularly useful for large scale retailers who wish to offer discounts and gifts on a regular basis.
We’ll go through what this extension does and how it can benefit your store.
If you’re looking to turn your Magento® store into a buying and selling marketplace, you probably know what you’re up against. Marketplace giants like Amazon and eBay can be difficult to compete with—difficult, but not impossible.
In our current mobile shopping world, your Magento marketplace needs to be optimized on all sides—for vendors and customers. There are a handful of useful tips and tricks that can increase conversion rates and sales for your marketplace stores.
You’ve taken the first step in creating your Magento® marketplace and have attracted a good number of buyers and sellers. In order to keep profits turning and your customers happy, it’s important to build a strong community both on and off your Magento® site.
It’s more than just creating a Facebook page or a blog—you want to offer a community based on user data and market trends. We’ve listed a few ideas below to get you started on building your Magento® community.
With 2016 quickly approaching, it’s important to keep an eye on the emerging trends for the e-commerce space. We know that online shopping is on the rise, but what else should you be prepared for next year?
You’ve created your online Magento® store and optimized it to attract your primary customer base. You’re ready to start bringing in sales, but before you do, you need to make sure your site is set up to engage visitors.
Keeping users on your site is a good step to converting them into customers, but there are many factors that go into keeping them engaged—and bringing them back for repeat sales. Everything from your design to your follow up can make a difference, and there are many extensions for Magento® that can help.
In this day and age, a mobile site isn’t merely important—it’s necessary. In fact, so many of your visitors shop online that not optimizing your ecommerce Magento store for mobile users will ensure a loss of traffic and sales.
Mobile now accounts for 53% of ecommerce traffic. Knowing that the first hurdle—having a mobile-friendly site—is essential, we can move on to optimizing your ecommerce site for mobile customers and sales.
Whether you just opened your online store or you’ve been around awhile, it helps to follow the best and brightest in the eCommerce industry.
You can learn great startup tips, marketing tools, and overall optimization suggestions from those bloggers who have been around the block. We’ve compiled a list of our favorites that you can subscribe to for regular eCommerce help.
This might surprise you, but simply getting traffic to your Magento store—whether it is direct, organic, paid or otherwise—doesn’t guarantee sales. Fortunately, a plethora of extensions exists to help you boost credibility, enhance the buyer experience, and overall increase the conversion rate for your online store.
Currently, Magento is the most popular e-commerce platform in the world. According to Magento’s website, more than 250,000 merchants around the globe choose Magento as their e-commerce platform.
Magento attributes this success to the platform’s high level of usability and customization. It’s also helped by an army of Magento innovators, over 150,000 trained developers worldwide. These innovators have created a robust repository of tested extensions that add a wide range of functions.
To get a clear picture of Magento’s success, we decided to delve into some statistics.
One of the best options out there for building your ecommerce business is Magento. If paying someone to build and manage your website for you isn’t your thing, online tutorials can be a great source of information.
They can be accessed anywhere there is an Internet connection. The minimal time and money commitment makes online tutorials perfect for beginner and advanced users.
Extensions for Magento® provide a relatively quick and easy way to enhance your online store with new features and abilities that would otherwise need to be coded by a developer.
Luckily, thanks to the hard work of thousands of devoted Magento developers which make up the Magento community, almost any feature you can think of is now available for sale on the Magento Connect marketplace. The only thing left to do is pick the extensions you need and install them onto your site.
Our Magneto Marketplace extension, which provides a platform for multi-vendor eCommerce stores, is constantly under development.
Since its primary release in August 2014, we have added dozens of new features, including an admin billing dashboard, a product CSV upload, and other useful features which you can read about in more detail on this post from February 2015.
Despite the fact that Magento is an open source content management system, it is considered to be one of the more complex eCommerce environments available today.
When compared with alternatives like OpenCart and Shopify, Magento is far more capable in terms of SEO, user capabilities, modifications and customizations, product types, automation of orders and shipments, upsell, coupons, gift codes, and what the list is simply endless.
Whether you are new to Magento and eCommerce, or a seasoned developer, you should follow the field’s influencers to keep up to speed with this dynamic platform. If you want to stay in the loop, Twitter is undeniably the go-to platform.
These passionate Magento eCommerce experts have plenty of tips and tricks, important insights, and great reviews of useful extensions and add-ons that will make your life easier.