Magento Abandoned Cart Recovery Extension
The Magento Abandoned Cart Recovery Extension by CreativeMinds helps you recover abandoned shopping carts by sending the shopper an abandoned cart email containing a link to the customer’s shopping cart and an optional Magento coupon code giving users an incentive to complete their purchase. Recovering abandoned carts is made easy for shoppers with one-click recovery.
Building Cart Recovery Strategy
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Abandoned cart recovery emails are automated, making it easy for your e-commerce store to send custom cart reminders and recover sales. Admin can also monitor their cart recovery strategy with reporting features. Abandoned cart reporting tracks how many cart recovery emails resulted in a sale and when emails were sent. After just minutes from setting up the abandoned cart extension, it will automatically send the abandoned cart emails according to settings defined by the admin. The abandoned cart extension allows admin to customize a cart recovery strategy. All abandoned cart email alerts, including follow-up alerts, will be sent with predefined delays set by the site admin, who can also define the number of follow-up alerts with a different delay time for each. |
Example of sales recovery email sent |
Using the CM Abandoned Cart Recovery Extension
- Cart Abandonment – Reduce Magento shopping cart abandonment and increase sales
- Sales Recovery – Increase customer motivation to recover abandon carts
- Cart Recovery Strategy – Manage and track abandoned cart recovery strategy
- Abandoned Cart Emails – Create custom abandoned cart reminder emails that will be sent automatically when abandoned cart is detected
- Coupon Incentive – Entice customers with discount coupons
- Custom Coupons – Generate coupon codes exclusive to the specific shopping cart
- Schedule Abandoned Cart Alerts – Schedule a series of alerts with a growing discount percentage
- Customize Abandoned Cart Emails – Customize email templates with many variables to personalize the abandoned cart email sent to customer
Cart Recovery Extension Related Resources
Abandoned Cart Extension Features
Please check the user guide to learn more about this extension.
Cart Recovery Features
| One-Click Abandoned Cart Recovery – Customers can easily recover abandoned carts with one click | |
| Registered Users & Guests – Cart recovery works for both logged-in users and guest accounts | |
| User Session – Once users click on the link sent to them the cart will be recovered and they will be redirected to the shopping cart page | |
| Abandoned Cart Tracking – Track all recovered carts from a single dashboard |
Coupon Features
| Optional Coupon Codes – Include coupons with defined discount percentage in abandoned cart email messages | |
| Custom Coupons – Generate coupon codes exclusive to the specific shopping cart | |
| Coupon Expiration – Customize coupon expiration date | |
| Increasing Discount – Send alerts with increasing discounts over time |
Notification Features
| Manage Abandoned Cart Reminders – Create, edit and delete reminders | |
| Abandoned Cart Reminders – Send abandoned cart email reminders | |
| Automatic Abandoned Cart Emails – Abandoned cart emails will be sent automatically when abandoned cart is detected based on your settings | |
| Multiple Cart Alerts – Define how many follow-up abandoned cart alerts are sent | |
| HTML Templates – Each alert has its own email template that supports HTML | |
| Email Reminder Shortcodes – Customize email alerts with a long list of shortcode parameters (learn more below) |
Abandoned Cart Email Template Shortcodes
You can use any of the existing shortcode parameters inside the abandoned cart email templates sent to the customer during cart recovery process.
Shortcodes Used per User Session
- created_at – Date of quote creation
- items_count – Number of all purchased items
- items_qty – Qty of purchased items
- store_to_base_rate – Store Base rate
- store_to_quote_rate – Store quote rate
- base_currency_code – Base currency code
- store_currency_code – Store currency code
- quote_currency_code – Currency used in quote
- grand_total – Quote grand total
- base_grand_total – Quote grand total in default store currency
- checkout_method – Method of the checkout – null if customer didn’t started the checkout
- customer_email – Customer email
- customer_prefix – Customer prefix (eg. Mr)
- customer_firstname – Customer first name
- customer_middlename – Customer middle name
- customer_lastname- Customer last name
- customer_suffix – Customer suffix
- customer_dob – Customer date of birth
- customer_note – Customer note
- applied_rule_ids – Applied rule id of coupon used in cart
- coupon_code – Coupon code with is generated for customer to encourage customer to get back and finish checkout
- global_currency_code – Global currency of store
- base_to_global_rate – Base rate currency
- base_to_quote_rate – Base rate of quote
- customer_gender – Customer gender
- subtotal – Subtotal of the quote
- base_subtotal Subtotal in base currency of store
- subtotal_with_discount – Subtotal with applied discount
- base_subtotal_with_discount – Subtotal with applied discount in store base currency
Shortcodes used per Item in Cart
To loop products in the email, insert in tags {product_loop}{/product_loop} template for one product:
- name – Product name
- image – Product image
- qty – Product qty
- price – Product price
- sku – Product SKU
To use shortcode, place them in {}, eg. {customer_firstname}
Sales Recovery Extension Image Gallery
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- Cart recovery email sent – admin report
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- Example of sales recovery email sent
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- Cart recovery email templates list
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- Add:Edit email template
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- Shopping cart recovered directly from the email link
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- Multiple Email templates
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- Setup new recovery email
Abandoned Cart Recovery Frequently Asked Questions
Please check the user guide to learn more about this extension.
Can the extension send multiple abandoned cart emails to the same user?
Yes. You can schedule a series of as many email reminders as you need over whatever period of time you choose.
Is the Admin alerted if the customer has completed the checkout from the reminder email?
Yes. The administrator will be notified of checkouts from reminder emails in the admin panel of the website. Go to ‘Sales Recovery’ –> ‘Sent Notifications’.
How many incentives can be applied to the same abandoned cart?
Only one. We are wary of creating an extension that might be used for spamming customers. The abandoned cart email can contain a shortcode that will generate a coupon code for the customer if they return to their cart to complete the checkout.
Can the admin customize the email reminder for the abandoned cart?
Yes. The email reminder that is sent to the customer is totally customizable.
To learn more about this feature see this Help article.
Can customers recover their carts without logging in?
Yes. Customers can recover their carts by simply following the link provided in the reminder email.
How does the extension recognize a customer's Email address if they haven't completed their purchase?
Email addresses are normally provided by the customer during the checkout process. Alternatively, if the customer was logged in to an existing account during their visit, their email is saved automatically.
How will I know if an abandoned cart has been recovered?
The extension come with a built in tracking tool that lets you know exactly which carts have been abandoned, how many alerts have been sent, date of recovery and what coupons have been offered to the customer. This information is displayed in a list and can be filtered with a number of parameters.
To learn more about this feature see this Help article.