Pay per click (PPC) (also called cost per click) is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked.
« Back to Glossary IndexRelated Articles
Earn money from your WordPress Forum by integrating it with micropayments!
Blocking Emails From Registering on Your WordPress Site
Free Download Manager Plugins for WordPress
Arrange Online Courses With LMS Plugin for WordPress
Creating a FAQ Page for Ecommerce WordPress Site
5 Best RSS Post Importer Plugins for WordPress Sites
Featured CM Plugins

FAQ Community Submissions
Allows anonymous users to submit questions to the FAQ knowledge base, with moderation for both questions and answers [More Info]

Course Catalog Payments Addon
Enables user registration with individual course prices, seamlessly integrating with the Easy Digital Downloads Cart system [More Info]

Locations Business Hours
Lets owners set daily hours, displaying 'Open Now' in search results and showcasing a business hours table on the location page [More Info]

User Submitted Posts Payments
Lets you charge users for uploading articles, supporting PayPal, Stripe, and 100+ other gateways through WooCommerce or Easy Digital Downloads [More Info]

