Cost Per Action or CPA (sometimes known as Pay Per Action or PPA; also Cost Per Conversion) is an online advertising pricing model, where the advertiser pays for each specified action – this could include (but not limited too): an impression, click, form submit (e.g, contact request, newsletter sign up, registration etc), double opt-in or sale.
« Back to Glossary IndexRelated Articles
How Tooltip Glossary Helps Organization Research Family History
Create an Ad Server on Your WordPress Site
Make Money Online: How to Earn Passive Income with WordPress
6-Step Strategy to Find the Best WordPress Plugins for your Website
How to Learn WordPress for Free – 11-Day Plan to Get Started!
Optimize Your Online Courses With One of These 6 WordPress LMS Plugins
Featured CM Plugins

Course Catalog Calendar Addon
Displays courses on a calendar view with unique colors for each category. Students can easily book courses with just a few clicks. [More Info]

MicroPayments External API
Enables accessing and managing MicroPayments wallets through external services and apps, allowing convenient point transactions and balance checks via API calls [More Info]

Routes BuddyPress Integration
Allow users to integrate the routes manager plugin with BuddyPress and share users routes in BuddyPress user profile [More Info]

Business Directory Levels
Facilitates various business level types, each providing diverse appearance options in the business directory [More Info]

